After seeing a huge jump in their quarterly profit from October to December, Nissan actually raised their earnings forecast for the fiscal year, which looks to be a successful year for the Japanese auto company.
In fact, their quarterly profit increased by an astonishing 21 percent, which many are citing as a result of the cheap yen. This has seriously impacted sales overseas. U.S. sales are reportedly strong as well, particularly that of the Rogue and Altima.
Nissan now expects to earn about $3.5 billion in profit this fiscal year through March, whereas previously, they were only expecting to achieve around $3.4 billion. Those numbers are pretty close, but you have to remember – we’re talking about billions here.
Weak yen aside, Nissan’s spectacular sales are also due in part to their positive association with electric cars, like the Nissan Leaf. Though sales of the Leaf are still low compared to more conventional models, it remains one of the most popular electric cars in the world.
It’s no surprise that the Nissan earnings forecast have raised, and perhaps, it could even get pushed higher as their winning streak continues.
Nissan LEAF sales continued to be the envy of every competing automaker as the plug-in EV shattered yet another sales record, with 30,200 LEAF vehicles sold in 2014—the most of any plug-in EV and the first time any plug-in has sold more than 30,000 units in a single year.
This new record was punctuated by incredible growth. Nissan sold 3,102 LEAFs last December, up 22.7% from last year and setting a new record. It seems as though every month we sell more LEAF’s than the last at 171 Nissan.
And it’s no small wonder. With MPG ratings of 126 city, 101 highway, and 114 combined, the LEAF has exceptionally low operating costs—and with the available $7,500 federal tax credit, even the starting cost is a bargain!
“From the beginning our vision was to bring electric vehicles to the mass market in a practical and fun-to-drive package,” said Brendan Jones, director of Nissan Electric Vehicle Sales and Infrastructure, “which is what makes Nissan LEAF the best-selling electric car in the world.”[Top]
Nissan’s car sales in October have been booming! Last month in North America, the brand’s sales increased by 13%. The tiny LEAF contributed to this success, having a 29% increase in its sales. Plus consumers have bought a record-breaking 24,411 LEAFs in 2014 so far. The International Business Times reported that Nissan’s US sales and marketing senior vice president, Fred Diaz “expects higher consumer confidence and lower gasoline prices will continue to boost auto sales for the last two months of 2014.”
Nissan’s midsize crossovers, the Rogue and Murano, had sales increase into the double-digits and the brand hasn’t had to work hard to sell its 2014 Murano in order to make room for the new 2015 model. The Frontier has also received some action; its deliveries increased by 25% in September. Nissan reported that, based on current sales numbers, it’s expecting to see a further increase in auto sales for the month of October.
Get one of Nissan’s popular models, like the efficient LEAF, from us at 171 Nissan today![Top]
According to Interbrand’s respected Best Global Brand list, Nissan’s growth is on par with the likes of Apple, and Amazon – making them one of the fastest growing companies in the US. Nissan jumped nine places from its position on the list last year, an indicator of its 23% increase in value.
Every year, Interbrand (a global branding analysis firm) creates a list of the top brands in the world evaluated by three key components: the financial performance of the branded products or services, the role the brand plays in purchase decisions, and the brand’s competitive strength. According to torquenews.com the list is considered to be an important measurement of how a company’s branding efforts are doing.
Nissan landed at number 56 on the list this year– landing near Cartier, Nestlé, and Adidas– but when it comes to growth, the automaker’s 23% jump puts them in a league with Apple and Amazon, which are both fast-growing high-tech companies.
“The auto industry obviously has gone through a big recovery since 2009 and 2010,” Jez Frampton, Interbrand’s global chief executive officer said. “I think you could probably argue we’ve seen more innovation in that industry over the last five years than maybe in the previous 25 [years].”
Nissan is hard at work creating cars that are safe, reliable, efficient, and feature forward-thinking technology. Stop by 171 Nissan today to see what our brand is all about![Top]
The Nissan Group makes some of the world’s greatest vehicles—from efficient and powerful EVs to reliable sedans, all the way to pickup trucks—and customers responded to the Group’s excellent lineup by buying new Nissan vehicles in record numbers this August. Nissan vehicle sales topped out at 134,188 units in the month, which was 11.5% better than last year, and achieving an August sales record for the automaker.
Let’s break down that number a little further to show you just how impressive the sales month was, as well as which vehicles were the most popular with new car customers. Nissan Division itself also set an August sales record with 125,224 units sold, which was an increase of over 15% over last year. Four different vehicles—the Rogue, LEAF, Altima, and Sentra—were all up at least 20% for the month.
Even the Nissan Altima got in on the fun, moving 32,153 units—another August record—good for a 3.8% increase in sales for the month. All these Nissan vehicle sales numbers simply add up to one fact: it’s a great time to buy a new Nissan vehicle, so come see us today at 171 Nissan to find the perfect one for you.[Top]