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Nissan Supplies College Students with Cars through Enterprise CarShare

College Students

Many recent high school graduates are headed off to college.  For these students, the transition to college can be a difficult one. One of the most difficult things about college is finding somewhere to park on campus. Nissan is determined to help out with that.

According to a press release from Nissan, the automaker has teamed up with Enterprise CarShare to supply universities around the country with Nissan vehicles.

“The Enterprise CarShare program offers a convenient way for college students, faculty and staff to enjoy an extended test drive of a wide range of Nissan vehicles and to experience ‘Innovation that excites’ firsthand,” said Fred Diaz, senior vice president of Sales & Marketing and Operations for Nissan North America, Inc., in the press release.  He goes on to say that, “for those about to graduate and recent graduates, we’ll be there to support the transition into the working world with our College Grad program when they are ready to purchase a new Nissan car, SUV or truck.”

The deal with Enterprise will supply over 90 campuses nationwide with Nissan vehicles that can be used for car sharing. What makes the deal even better is that through December 31, students can rent these vehicles for just $5 an hour.

Over the last few years, the number of Enterprise CarShare vehicles on college campuses has dramatically increased by 20%. With Nissan’s help, it looks like this number will continue to grow!  Tell us at 171 Nissan what you think about Nissan’s latest endeavor!

Nissan Heads to ZCON in Memphis

2016 Nissan Maxima

2016 Nissan Maxima

Every year, the Z Car Club Association celebrates its love of Nissan by holding a convention. This year, the 28th Annual International Z Car Convention (ZCon) was held in Memphis.

Nissan, of course, attended the convention and hit the road to ZCon in Memphis with fellow enthusiasts, VIPs, and employees on a 220-mile road trip from Nissan headquarters in Franklin, Tennessee.

At the convention, Nissan showcased an exciting lineup of past and newly-released cars, including the entire NISMO lineup, an original 240Z, a 2009 40th anniversary Z, the all-new 2016 Nissan Maxima, and the 2016 Nissan Titan XD. The featured car at the event was a 1974 260Z 2+2—the last Nissan lease vehicle used by the late Yutaka Katayama.

“ZCON is a great opportunity to showcase some of our most exciting vehicles – past and present – and celebrate Nissan’s rich sports car heritage alongside an outstanding group of enthusiasts,” said Pierre Loing, vice president, Product Planning, Nissan North America, Inc, in a statement. Furthermore, “with this year’s event so close to Nissan’s North American headquarters, it’s only fitting that we join Nissan fans on a road trip with an incredible lineup of Z cars, NISMO vehicles, the all-new 2016 Maxima and 2016 TITAN XD and more.”

At the event, held July 14 through July 18, attendees could participate in an autocross competition, driving tours, raffles, and more.

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Nissan Becomes Official Automotive Partner of Wounded Warrior Project

Wounded Warrior Project

Nissan has partnered with the Wounded Warrior Project (WWP) over the past few years for various events and projects. Now, the Japanese carmaker is proud to announce it is the official automotive partner for the non-profit organization dedicated to providing for the needs of injured service members.

As the official partner, Nissan will deepen its relationship with Wounded Warrior Project to include the addition of dealership-level sponsorship.

“Nissan and Nissan dealers are proud to be helping support our nation’s heroes by raising awareness and support through local promotions and events, as well as continuing our efforts at the national level,” said Fred Diaz, senior vice president of Sales, Marketing & Operations, for Nissan North America, Inc. Diaz further states that “it’s Nissan’s way of honoring the service to those who sacrifice so much for all of us, including their devoted family members.”

Past sponsorships of the organization include “Project Titan” and Nissan’s $1 million donation to WWP and Habitat for Humanity.

Stay tuned for more details about our individual fundraising and activities to support WWP and raise awareness of the unique needs of veterans when they come home.  Tell us at 171 Nissan what you think of Nissan’s involvement with the Wounded Warrior Project!

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Nissan Sponsors Film Screening on the Racing Life of Paul Newman

Race Track

Academy Award®-winning actor, Paul Newman, stars once again onscreen in WINNING: The Racing Life of Paul Newman. The film is a documentary honoring the multi-talented man for the many successes experienced behind the wheel over his 35-year racing career. Nissan has the privilege of being the proud sponsor of two film screenings and their after-parties.

“Paul Newman not only won an Oscar® as an actor, but also amassed four national championships as a driver and eight championships as a team owner, with many of his most significant victories coming behind the wheel of Nissan and Datsun vehicles,” said Jeremy Tucker, Nissan North America vice president of Market Communications and Media. Tucker goes on to say that, “Paul never stopped racing, winning his last race at the age of 82, and we’re excited to help honor his rich legacy as a racer and humanitarian.”

Nissan vehicles are not only on display throughout WINNING, but they are also highlighted at the parties following the film screening. Guests have the opportunity to check out some of Nissan’s now-vintage models as well as a couple of the brand’s GT-R GT3 racers, which currently see quite a bit of action on the track. In addition, they’ll be able to get up close and personal with the all-new 2016 Maxima, Nissan’s “4-Door Sports Car” for the racer in all of us.

The first screening was held on April 16 in Los Angeles just before the Long Beach Grand Prix. The second is scheduled for May 22 in Indianapolis, which coincides with the Indy 500.

Proceeds from tickets sold for the documentary screenings are pledged to the Racing for Cancer and The Indy Family Foundation non-profit organizations.

If you are curious about the all-new 4-Door Sports Car, please contact us here at 171 Nissan.

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